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Company Profile

In its 45th year of service, Dallas-based Southwest Airlines (NYSE: LUV) continues to differentiate itself from other air carriers with exemplary Customer Service delivered by more than 47,000 Employees to more than 100 million Customers annually.  Southwest operates more than 3,600 flights a day, serving 95 destinations across the United States and six additional countries.  Southwest service to Belize City, Belize, begins in October 2015, and Liberia, Costa Rica, in November 2015, and both routes are subject to foreign government approval.

Based on the U.S. Department of Transportation’s most recent data, Southwest Airlines is the nation's largest carrier in terms of originating domestic passengers boarded. The Company operates the largest fleet of Boeing aircraft in the world, the majority of which are equipped with satellite-based WiFi providing gate-to-gate connectivity while over the United States.  That connectivity enables Customers to use their personal devices to access streaming music provided by Apple Music or to view video on-demand movies and television shows, as well as nearly 20 channels of free, live TV compliments of our valued Partners.  Southwest is the only major U.S. airline to offer bags fly free® to everyone (first and second checked pieces of luggage, size and weight limits apply, some airlines may allow free checked bags on select routes or for qualified cicumstances), and there are no change fees, though fare differences might apply. In 2014, the airline proudly unveiled a bold new look:  Heart.  The new aircraft livery, airport experience, and logo, showcase the dedication of Southwest Employees to connect Customers with what’s important in their lives.

Southwest is committed to returning value to its Shareholders.  Since August 2011, Southwest has returned over $3.1 billion to Shareholders through share repurchases and dividends. As of June 30, 2015, Southwest has returned  $811 million to Shareholders through the payment of $131 million in dividends and the repurchase of $680 million in common stock.  LUV is Southwest’s stock exchange symbol, selected to represent its home at Dallas Love Field, as well as the theme of Southwest’s Stakeholder relationships.

From its first flights on June 18, 1971, Southwest Airlines launched an era of unprecedented affordability in air travel described by the U.S. Department of Transportation as "The Southwest Effect," a lowering of fares and increase in passenger traffic wherever the carrier serves. With 42 consecutive years of profitability, Southwest is one of the most honored airlines in the world, known for a triple bottom line approach that contributes to the carrier's performance and productivity, the importance of its People and the communities they serve, and an overall commitment to efficiency and the planet. The 2014 Southwest Airlines One Report™ can be found at SouthwestOneReport.com.

Investor Toolkit

2014 Southwest Airlines One Report

2014 Annual Report*

2015 Proxy Statement

Latest Quarterly Results 

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* 2014 Annual Report to Shareholders pursuant to Rule 14a-3 of the Exchange Act.

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For registered Shareholder account questions, please contact:

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Toll-Free: (866) 877-6206
International: (651) 450-4064
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www.shareowneronline.com

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Southwest Airlines Co.
Investor Relations, HDQ-6IR
P.O. Box 36611
Dallas, Texas 75235

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